## Thursday, August 16, 2007

### The NFL Stealing Candy From a Baby

(I did not see the Empty-Netters blog entry about this. I apologize to Seth for not checking to see if he had written anything about it. I saw the commercial about a week ago and wanted to post something about it, but the youtube video was not online yet. So credit goes to Empty-Netters for picking up on this, although in all honesty I did not see the post until this morning.)

There is no debate that the NFL is America's premier sport. The only league with its own TV network, football is a cash cow that has allowed the likes of Antwan Randle El to bank $27 million for running backwards on punt returns and for throwing the best pass in the Super Bowl two years ago. Forbes magazine does a yearly review of NFL finances, valuing each team and the numbers are simply astronomical. The Steelers last year ranked 18th in total value at$880 million. There are five teams worth over \$1 billion dollars. Needless to say, the NFL is dominating the sports landscape.

So then why is the NFL stealing commercial ideas from the NHL, the redheaded step-child of the big 4 sports?

I've seen this a couple times and was waiting for it to pop up on youtube. It is the NFL's new commercial featuring Reggie Bush and Peyton Manning staying in the same hotel and pranking each other by ordering outrageous room service requests to each others' rooms.

Look familiar? It reminded me immediately of that NHL commercial in which the Staal brothers are pillow fighting while Ovechkin orders a ton of food to be delivered to Sid's room. Here's the clip:

I'm not a fan of the latter commercial, simply because that may be the worst Sid has ever looked on TV. The acting is atrocious and he looks more constipated than JoePa in the middle of the Ohio State game. I suppose that just because you're the savior of a team and an entire national sport does not mean you're talented at everything.

But I digress, the NFL clearly ripped off the NHL. It's a silly little commercial, but the NFL is one of the most uptight leagues when it comes to their product and intellectual property. I would not be surprised, if the roles were reversed, that the NFL would ask for the NHL to stop running the ad. On the bright side, anything the NFL does that mimics the NHL in anyway has to be a good sign for the NHL, right? Before you know it Goodell is going to suggest going to 8 on 8 for overtime.

End of Post

AMinBP said...

ok you've got to be kidding...you're on the NFL for copying...and your post is almost identical to the PG blog's entry from yesterday:

PG Blog Post You Copied

omnivore43 said...

"There is no debate that the NFL is America's premier sport. The only league with its own TV network..."

Hey, ever hear of NBA TV? It's this television network owned and operated by this basketball league called the NBA. They launched in June 2003, which was before the NFL Network.

Pat said...

haha aminbp, I noticed that too. in sam's defense, I dont think he reads the PG so he wouldnt have seen it.

Sam said...

Aminbp, I love Empty-Netters. Hell, I linked to them in my last link dump. I didn't, however, read them when they made that post. In the future, I will make sure to read all the blogs related to the NHL, Penguins, Sidney Crosby, or spors in general before making an NHL related post. This stuff happens, though. This is the first time for myself and Doubt About It as a whole. But, as it says at the top, I apologize to Empty-Netters. They deserve all the credit for finding linking the two commercials.

About the NFL network, I screwed up on that. I rushed the post (from the two comments that seems rather obvious) and should've checked.

Sam said...

Aminbp, I love Empty-Netters. Hell, I linked to them in my last link dump. I didn't, however, read them when they made that post. In the future, I will make sure to read all the blogs related to the NHL, Penguins, Sidney Crosby, or spors in general before making an NHL related post. This stuff happens, though. This is the first time for myself and Doubt About It as a whole. But, as it says at the top, I apologize to Empty-Netters. They deserve all the credit for finding linking the two commercials.

About the NFL network, I screwed up on that. I rushed the post (from the two comments that seems rather obvious) and should've checked.

Anonymous said...

Since they're both NBC commercials, there's a good chance that the network just borrowed from itself. The leagues usually don't produce the network ads.

AMinBP said...

That's cool, glad to see you gave a link to Seth...I usually don't pay attention that closely but the layout of the post just threw me and I figured I should comment.

You got a link from Deadspin, so I hope your servers are ready for all the visitors...good job all around on the site, I read everyday.

Sam said...

Thanks, aminbp. Trust me, when i saw the empty-netters post I felt rather foolish. Like you said, the posts were formatted very similarly. I appreciate you pointing it out to me, though. I'd rather have a chance to apologize and defend myself than just let it sit there. Glad you like the site and keep the comments coming in...we want to know when we screw up just as much as when we do something right.

That NBC commercial theory sounds about right. Still, they couldn't come up with anything original?

Costa said...

Actually, the NHL commercial is not from NBC, it is indeed from the NHL proper. It is part of a series of commercials they made themselves. The promo is called NHL Just Like ME and You. You can look it up for various press releases on it. Here's a clip of a behind the scenes look at the commercial that aired on NBC-rival Fox's FSN.

PPP said...

The NHL also has it's own network and was launched at least as early as the NBA's.

Big surprise that the NFL is doing whatever they want.

Seth Rorabaugh said...

Sam,

My lawyers will be contacting you shortly.

;)

Seriously though, don't sweat it.